The film is actually an 800 ASA film so for the best results, set
your camera at that setting and leave it there. Then make the correct
expose based on the light meter reading.
There is nothing magic about this film. It has wider latitude than
any slide film (all print films do). In recent years, Kodak has improved
its films and the print films have several stops of latitude.
However, the television ads for this film are misleading I think.
Not all of your photos will turn out great. They won't all be the right
exposure, particularly if you are just using a point and shoot camera. The
overexposed pictures will still look light and the underexposed photos will
still look dark.
The higher the ASA, the larger the grain. If you are planning to
enlarge the photograph to any extent, I suggest you chose a lower speed film.
In short, there is nothing magical about this film. It is just a
repackaging of an 800 ASA film.

At 14:26 16/9/97 -0400, you wrote:
>Tweeters: This is an indirect birding Q since a lot of you take pictures of
>birds I am sure. I purchased a packet of film and one roll was an
>introductory KODAK GOLD MAX with no instructions on how to use it. Can the
>ASA vary from frame to frame?
>Or must the entire roll be shot at one ASA determined by conditions, ie: 100
>to 1000? Thanks in advance for your expert help. Hans Krauss Spokane,
>WA
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> H. Krauss May 1997
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Deb Beutler
Department of Zoology
Washington State Univerisity
Pullman, Whitman Co., WA
dbeutler at wsunix.wsu.edu